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Advertising Textbooks

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About this list:

This is a list of the best-selling advertising books. Popularity is calculated using the total number of sales. We update the list on a daily basis. The last update was 2019-06-19.



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Consumer Behavior : Building Marketing Strategy 13th

Edition: 13th   Published: 2015   Format: Hardcover

Author: Hawkins;
;

ISBN: 1259232549 / 9781259232541
Publisher: McGraw-Hill Higher Education

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M : Advertising 3rd

Edition: 3rd   Published: 2017   Format: Paperback

Author: William F. Arens;
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ISBN: 1259815943 / 9781259815942
Publisher: McGraw-Hill Education

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Advertising and Promotion : An Integrated Marketing Communications Perspective 11th

Edition: 11th   Published: 2017   Format: Hardcover

Author: Belch;

ISBN: 1259548147 / 9781259548147
Publisher: McGraw-Hill Higher Education

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MyMarketingLab with Pearson EText -- Access Card -- for Integrated Advertising, Promotion, and Marketing Communications 8th

Edition: 8th   Published: 2017   Format: Hardcover w/ access code & CD

Author: Kenneth E. Clow;

ISBN: 0134450639 / 9780134450636
Publisher: Pearson Education

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Consumer Behavior : Buying, Having, and Being 12th

Edition: 12th   Published: 2016   Format: Hardcover

Author: Michael R. Solomon

ISBN: 0134129938 / 9780134129938
Publisher: Pearson Education

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Advertising and IMC : Principles and Practice 10th

Edition: 10th   Published: 2014   Format: Hardcover

Author: Sandra Moriarty;
;

ISBN: 0133506886 / 9780133506884
Publisher: Pearson Education

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Consumer Behavior : Building Marketing Strategy 12th

Edition: 12th   Published: 2012   Format: Hardcover

Author: Hawkins;
;

ISBN: 0073530042 / 9780073530048
Publisher: McGraw-Hill School Education Group

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Consumer Behavior 12th

Edition: 12th   Published: 2018   Format: Hardcover

Author: Leon G. Schiffman;

ISBN: 0134734823 / 9780134734828
Publisher: Pearson Education

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M: Advertising 2nd

Edition: 2nd   Published: 2014   Format: Paperback

Author: William F. Arens;
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ISBN: 0078028965 / 9780078028960
Publisher: McGraw-Hill Education

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Advertising and Integrated Brand.. - With Access 7th

Edition: 7th   Published: 1915   Format: Paperback w/ access code

Author: Oguinn

ISBN: 1305104390 / 9781305104396
Publisher: Cengage Learning

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