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Contemporary Advertising and Integrated Marketing Communications

Published: 2016   Format: Paperback

Author: William F. Arens;

ISBN: 1259548155 / 9781259548154
Publisher: McGraw-Hill Higher Education

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Kleppner's Advertising Procedure 18th

Edition: 18th   Published: 2010   Format: Hardcover

Author: Ron Lane; ;

ISBN: 0136110827 / 9780136110828
Publisher: Prentice Hall PTR

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Consumer Behavior—Buying, Having and Being, 10th ed.

Format: Book

Author: Solomon

ISBN: 812034698X / 9788120346987

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Consumer Behavior 6th

Edition: 6th   Published: 2012   Format: Hardcover

Author: Wayne D. Hoyer;

ISBN: 1133435211 / 9781133435211
Publisher: Cengage South-Western

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Integrated Advertising, Promotion, and Marketing Communications 6th

Edition: 6th   Published: 2013   Format: Paperback

Author: Kenneth E. Clow;

ISBN: 0133126242 / 9780133126242
Publisher: Pearson Education

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Consumer Behavior 10th

Edition: 10th   Published: 2011   Format: Paperback

Author: Michael R. Solomon

ISBN: 0132671840 / 9780132671842
Publisher: Prentice Hall PTR

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Consumer Behavior 9th

Edition: 9th   Published: 2009   Format: Hardcover

Author: J. Paul Peter;

ISBN: 0073404764 / 9780073404769
Publisher: McGraw-Hill Higher Education

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Consumer Behavior 11th

Edition: 11th   Published: 2014   Format: Hardcover

Author: Leon G. Schiffman;

ISBN: 0132544369 / 9780132544368
Publisher: Prentice Hall PTR

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Consumer Behavior (with CourseMate Printed Access Card) 6th

Edition: 6th   Published: 2014   Format: Paperback w/ access code

Author: Barry J. Babin;

ISBN: 1285189477 / 9781285189475
Publisher: Cengage Learning

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Advertising and Integrated Brand Promotion 6th

Edition: 6th   Published: 2011   Format: Hardcover

Author: Thomas O'Guinn; ;

ISBN: 0538473320 / 9780538473323
Publisher: Cengage South-Western

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