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M : Advertising

Published: 2017   Format: Hardcover

Author: William F. Arens; ;

ISBN: 1259815943 / 9781259815942
Publisher: McGraw-Hill Higher Education

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Consumer Behavior 6th

Edition: 6th   Published: 2012   Format: Hardcover

Author: Wayne D. Hoyer;

ISBN: 1133435211 / 9781133435211
Publisher: Cengage South-Western

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Contemporary Advertising and Integrated Marketing Communications

Published: 2016   Format: Paperback

Author: William F. Arens;

ISBN: 1259548155 / 9781259548154
Publisher: McGraw-Hill Higher Education

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Tested Advertising Methods 4th

Edition: 4th   Published: 1980   Format: Paperback

Author: John Caples

ISBN: 0139068910 / 9780139068911
Publisher: Prentice Hall PTR

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Connect Access Card for Consumer Behavior

Published: 2015   Format: Access code

Author: David Mothersbaugh

ISBN: 1259726398 / 9781259726392
Publisher: McGraw-Hill Education

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Consumer Behavior 11th

Edition: 11th   Published: 2014   Format: Hardcover

Author: Leon G. Schiffman;

ISBN: 0132544369 / 9780132544368
Publisher: Prentice Hall PTR

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Integrated Advertising, Promotion, and Marketing Communications 6th

Edition: 6th   Published: 2013   Format: Paperback

Author: Kenneth E. Clow;

ISBN: 0133126242 / 9780133126242
Publisher: Pearson Education

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Advertising Media Planning 7th

Edition: 7th   Published: 2010   Format: Hardcover

Author: Jack Z. Sissors;

ISBN: 0071703128 / 9780071703123
Publisher: McGraw-Hill Companies, The

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Consumer Behavior with Pearson eText -- Access Card Package 10th

Edition: 10th   Published: 2012   Format: Paperback w/ access code

Author: Michael R. Solomon

ISBN: 0133131025 / 9780133131024
Publisher: Prentice Hall PTR

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Advertising by Design : Generating and Designing Creative Ideas Across Media 2nd

Edition: 2nd   Published: 2010   Format: Paperback

Author: Robin Landa

ISBN: 0470362685 / 9780470362686
Publisher: John Wiley & Sons

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