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Advertising and Integrated Brand Promotion (with CourseMate with Ad Age Printed Access Card) 7th

Edition: 7th   Published: 2014   Format: Hardcover w/ CD

Author: Thomas O'Guinn; ; ;

ISBN: 1285187814 / 9781285187815
Publisher: Cengage Learning

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Advertising Promotion and Other Aspects of Integrated Marketing Communications 9th

Edition: 9th   Published: 2013   Format: Hardcover

Author: J. Craig Andrews;

ISBN: 1111580219 / 9781111580216
Publisher: Cengage South-Western

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Advertising and Promotion : An Integrated Marketing Communications Perspective 9th

Edition: 9th   Published: 2011   Format: Hardcover

Author: George E. Belch;

ISBN: 0073404861 / 9780073404868
Publisher: McGraw-Hill Higher Education

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Advertising and IMC : Principles and Practice 10th

Edition: 10th   Published: 2014   Format: Hardcover

Author: Sandra Moriarty; ;

ISBN: 0133506886 / 9780133506884
Publisher: Pearson Education

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Consumer Behavior : Building Marketing Strategy 12th

Edition: 12th   Published: 2012   Format: Hardcover

Author: Hawkins; ;

ISBN: 0073530042 / 9780073530048
Publisher: McGraw-Hill School Education Group

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Consumer Behavior : Buying, Having, and Being, Student Value Edition 11th

Edition: 11th   Published: 2014   Format: Ringbound

Author: Michael R. Solomon

ISBN: 0133451151 / 9780133451153
Publisher: Pearson Education

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Shopper, Buyer, and Consumer Behavior : Theory, Marketing Applications, and Public Policy 4th

Edition: 4th   Published: 2008   Format: Paperback

Author: Jay Lindquist;

ISBN: 1426630506 / 9781426630507
Publisher: CENGAGE Learning Custom Publishing

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Advertising Account Planning : Planning and Managing an Imc Campaign 3rd

Edition: 3rd   Published: 2014   Format: Hardcover

Author: Larry D. Kelley;

ISBN: 076564035X / 9780765640352
Publisher: Routledge

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Tested Advertising Methods 4th

Edition: 4th   Published: 1980   Format: Paperback

Author: John Caples

ISBN: 0139068910 / 9780139068911
Publisher: Prentice Hall PTR

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Integrated Advertising, Promotion, and Marketing Communications 5th

Edition: 5th   Published: 2010   Format: Paperback

Author: Kenneth E. Clow;

ISBN: 0132538962 / 9780132538961
Publisher: Prentice Hall PTR

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